Blogging has been a hot topic in marketing for many years… But how does it really work for business marketing and is it worth the time investment? Small business marketing expert Erik Wolf talks with us about how businesses can take advantage of blogging and how it can play a crucial role in your marketing strategy, both online and off.
Erik Wolf is a recovering corporate marketing director and founder of Zero-G Creative, a marketing firm serving small business and startup clients exclusively. Erik is also the co-author of Marketing: Unmasked and is a frequent speaker on small business marketing topics. He is also co-host of Gravity Free Radio a weekly radio program featuring advice for entrepreneurs.